Pay Attention!!!!

How are we successful? Pay Attention! Consider the Possibilities! Experiment! Take Risks! Solve Problems!
Oh, and share your “song”.


Great marketing really comes from being open to the possibilities.  To do that requires paying attention.  How often do we dismiss an offhand comment and sarcastic remark as irrelevant?  Have you ever misjudged a person because of initial impressions or your own assumptions only to find out that they are a potentially valuable ally for the future?  I have done both.  My goal is to do less of that in the future because each incident offers an opportunity to change the future and improve me.

So what is the answer?

Consider the possibilities!

Before you dismiss anything or prejudge, take the time to listen and to think about it.  Too often we rush to judgment due to preconceptions or fears.  This attempt to deal with the urgent and feared issues often distracts us from the real important issues that can change our future.  So gift yourself some thinking time to really envision the future you can create.


  • Why are you fearful
  • Will my decision/indecision really come back to haunt me

or will it set me on a new exciting path?

  • You will learn, gain wisdom, and prove your abilities

Then experiment and take some risks.  We get up and head out every day.  We have opportunities open to us at every turn.

Finally, be a problem solver.  Find the needs in your sphere of influence, reach out, form teams and then get down to finding the solution.  It is too easy to complain or be the victim.  It is much harder but oh so much more rewarding to be the solution maker.

Go out there and have a fabulous day and week.  Find that problem and solve it.

Check back next week for another random thought.



P.S. – What song are you carrying inside you?  Let it out!!!

P.P.S – If you are wondering what that means, please go back and watch the attached video from March 16 blog.  Come on – you will really enjoy it and have some fun.  Share it with your team.

Author: John

Business Executive with Marketing, Product, Sales and General Management Experience. Currently, consulting in areas of strategic marketing, pricing excellence, key account management, and market driven innovation. Love to read, ride my bike, swim, compete in tri's, pick/drink wine, meet with friends, live life.

One thought on “Pay Attention!!!!”

  1. Great advice!

    Organizations must be open to the possibilities in order to grow, they must embrace new ideas and get over the “urgent” issues, the hand wringing and the fear and paralysis they instill. If they keep doing the same old same old, stagnation will result or worse yet failure.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s